Netflix knows how to serve its customers. I know because I am one, so please allow me to heap praise on them.
Recently, I have been turned on to the British car show Top Gear by a coworker. Sadly, only Season 10 is available via Amazon and Netflix, but you can Seasons 11 & 12 via iTunes (which I have done and already watched.) So I had the first DVD of Season 10 from Netflix and gave it to
whester after I was through with it so I could get him hooked on the show.
When he mailed the DVD back, I noticed that Disc 2 had a short wait. Ok, that’s cool, whatever. I wasn’t worried about it. Interestingly, Netflix decided to skip the third disc which was available, which is worth commenting on in and of itself. I know it doesn’t take a lot of programming to skip the rest of a series, but I think it is cool that someone at Netflix had the foresight to say, “Hey, if someone is watching a DVD series/boxset through us and the next disc isn’t available, it’s not going to make sense to send them the next available disc because they are going to miss all that content in the middle.
But that isn’t what I wanted to tell you.
I checked my email to see when the DVDs would ship and low, I had an email from Netflix, but it wasn’t telling me that they had shipped or received. They had sent me an email saying:
Shipping Update
Dear Tomas,
Top Gear: Series 10: Disc 2 was not available from your local shipping center. Fortunately, it was available from a shipping center in another part of the country. It’s on its way and should arrive within 3 to 5 days.
You’ll notice we also recently sent the next available DVD from your Queue to enjoy while Top Gear: Series 10: Disc 2 makes its way to you.
Your Queue now shows this extra DVD rental. Enjoy.
-The Netflix Team
I thought that was pretty damned cool and wanted to tell Netflix so. I searched and searched their site for a way to send them an email saying, “Hey, you know how to treat your customers right. I appreciate it and wanted to tell you ‘Keep up the good job.’”
So I called and told them instead.
This isn’t the first time they’ve done something like this either. I don’t think I blogged about this, but one holiday (I think it was Thanksgiving) I really, really wanted to watch The Eagle Has Landed. I bought the film when I first moved into the apartment, but I lent it out to a co-worker who had never returned it. I hadn’t watched it in over a year and was really jonesing to watch the film; this was around the time I bought the score as well as the novel. I couldn’t find any place in town that had the DVD for rent or sale. Desperate, I added the DVD to the top of my queue. There was no way I could really expect to get the DVD before the holiday anyway, but I had to try. I called Netflix and asked them if I upgraded my plan to the four-at-a-time (I do the three-at-a-time) if they could at least ship it the same day. She said that they could, but here’s the coolest part: she said I didn’t need to upgrade but rather she could have the DVD sent out complimentary!
Just last night, I made the comment to cmd_keen that Apple was the only company that made me want to rush out and give them my money because the entire experience felt so good, but upon reflection, I need to correct that statement. I love Netflix just as much. They dazzle me with their customer care as well as their selection and efficiency. All in all, I have to say, the experience of being a Netflix customer is pretty damn cool.
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